By Emmanuel Legrand Sync hungry Brits descended upon LA in July as part of the British Sync Mission 2015 to hear from US music supervisors in...
by Emmanuel Legrand "How does the music get into the advert?" This was the simple question (and a few others) that Sat Bisla, founder of A&R...
By Emmanuel Legrand The success to placing music is based on knowledge, opportunism and building a network of music supervisors. A previous instalment looked at the...
By Emmanuel Legrand The market for music placement in TV shows, films, video games or advertising spots has been booming in the past ten years. In...
(This story was originally published in One Movement for Music, Issue 10) A 2010-2011 CSDEM study made among its members by global research and accountancy firm...