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Digital Economy

Apple acquires streaming service Primephonic to provide a ‘best in the world’ classical music experience to subscribers

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Apple has acquired classical music streaming service Primephonic in a move designed to provide Apple Music subscribers with "a significantly improved classical music experience." Terms of the deal we not disclosed.

London-based Primephonic is no longer available for new subscribers and will be taken offline on September 7. Apple Music said it plans to launch "a dedicated classical music app next year combining Primephonic’s classical user interface that fans have grown to love with more adde...

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Emmanuel is a Washington, DC-based freelance journalist, blogger and media consultant, specialising in the entertainment business and cultural trends. He was the US editor for British music industry trade publication Music Week. Previously, he was the editor of Impact, a magazine for the music publishing community (2007-2009), the global editor of US trade publication Billboard (2003-2006), and the editor in chief of Billboard’s sister publication Music & Media (1997-2003).

Digital Economy

Merlin partners with Audiomack

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Merlin, the digital music licensing company for the independent sector, has sealed a strategic partnership with Audiomack, the artist-to-fan music streaming platform.

Merlin — which counts some of the world's biggest independent labels as members — said the "indie-centric" partnership will provide its membership with access to Audiomack’s global audience of engaged listeners. "This collaboration marks a significant step forward in enhancing the presence and impact of independent music aroun...

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Digital Economy

beatBread partners with Kobalt and AMRA to offer publishing and licensing services

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AI-driven funding platform beatBread has partnered with Kobalt Music Group to offer publishing administration services to its users, and with Kobalt-owned rights licensing and management company AMRA to provide digital licensing and collections outside the US.

"The new agreements will allow beatBread songwriters and artists to earn and collect royalties from their work globally through Kobalt and AMRA respectively," said beatBread is a statement. The agreement allows beatBread to extend its...

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Digital Economy

Most OTT viewers use the ad-supported tiers of video streaming services in the US

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The penetration of subscription over-the-top (OTT) ad-supported services is growing in the USA, according to estimates from marketing and research company eMarketer.

The most popular of all paid ad-supported services is Amazon Prime Video, for which eight out of ten subscribers choses to use the ad-supported tier, according to eMarketer's February 2024 forecast.

(Source: eMarketer)

The company estimates that Amazon Prime Video will have 130.4 million US ad-supported viewers this year,...

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